Like HowStuffWorks on Facebook!

Creating Mood with Color and Paint


Color in Decor
Yellow can be upbeat, but it can also be overpowering.
Yellow can be upbeat, but it can also be overpowering.
Medioimages/Photodisc/Thinkstock

Human beings interpret color on different levels of consciousness. There's a visceral component and a cultural one, too. If you grew up in the Western hemisphere, your perceptions of color will be slightly different from those of someone who grew up in China or Japan.

Let's explore the psychological properties of a few popular Western design colors.


More to Explore